282 - Are You Losing Money on Every Service Call?
Is your service department draining profits instead of generating them? In this practical episode, Martin and Khalil tackle a real contractor dilemma: how to transform service calls from costly overhead into a profitable business segment. Discover why your current pricing model might be leaving thousands on the table and the straightforward systems you need to fix it.
What You’ll Learn
Why mixing service and install teams creates hidden profit leaks
How to properly calculate service call pricing (hint: it's much higher than you think)
Simple systems to separate service operations for clarity and profitability
Why treating service as a "loss leader" is destroying your margins
Time Stamps
00:52 - Episode Intro
01:02 - The Service Dilemma
03:23 - Exploring Solutions and Pricing
17:37 - Final Thoughts and Takeaways
Snippets from the Episode
"If I can't figure out what something costs me and what I gotta sell it for, then I shouldn't be doing it." - Martin Holland
"I think the way that this gets created is you start thinking 'If I can't service these clients, the builder's gonna get upset and not give me new jobs.' So we have it as a loss leader. That's a recipe for disaster."- Khalil Benalioulhaj
"Make some estimate and just make sure the estimate is high enough that it's worth it. If we get half of our estimated calls, we still make money."- Martin Holland
"You gotta know your costs. That's the takeaway."- Martin Holland
Key Takeaways
Double your service department costs at a minimum when setting prices
Separate service from installation teams completely
Stop treating service as a loss leader
Understand the full cost of running a dedicated service department
Be bold with pricing until you get pushback
Service should have its own tracking and profit metrics
Service work requires specialized skills and dedicated resources
Resources
24 Things Construction Business Owners Need to Successfully Hire & Train an Executive Assistant
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