There are so many contractors out there who do incredible work, but they don’t have any proof to show for it. In this episode, we’re laying out a blueprint for capitalizing on every single job from a marketing and customer service perspective.
Show Notes
Storytime: We had a client close two jobs from a single photo we posted on social media. (0:30)
Case studies and results are what matters most to customers in the decision-making process. (1:45)
So, how do you do it? (2:10)
1. Know where your jobs are coming from. (2:25)
2. Invest more in the places where your customers are finding you. (3:00)
3. Ask for reviews - on every. single. job. (3:30)
4. Create a survey that you can send to every single customer. (4:10)
5. Photograph every single job — professionally! (4:55)
6. Ask if they’re willing to sit for a testimonial interview that you can turn into a case study. (6:30)
Resources
More from Khalil
More from Martin
More from The Cashflow Contractor